What is placemaking and how does this concept intersect with proptech? How has location data emerged to significantly improve decision making by expanding what is known beyond the limited data contained within the four walls of a building? What are location scores and how are these the backbone of Local Logic's product suite? Sara Maffey - Head of Corporate Strategy and Business Development at Local Logic, joins Proptech Espresso to answer these questions and discuss how her desire to work within the built environment shaped each step of her career leading up to her obsession with Local Logic.